WHATARETHEYWEARING.COM’S WEBSITE PRIVACY POLICY

This privacy statement applies with respect to the information that we collect from the website, located at www.whataretheywearing.com (the “Website”).  Amendments to this statement will be posted at this URL and will be effective when posted.  Your continued use of this site following the posting of any amendment, modification, or change shall constitute your acceptance thereof.

As with the terms & conditions, the mere act of visiting the Website, even without reading the subject legal document, will be viewed as acceptance of the terms contained in that document.

1.            WHAT THIS PRIVACY POLICY COVERS

 

This policy covers how Whataretheywearing, Inc. (“WATW”, “we” or “us”) treats both personal and non-personally identifiable information that WATW collects and receives, including information related to your past use of WATW products and services.  Personal information is information about you that is personally identifiable like your name, address, e-mail, address, or phone number, and that is not publicly available and non-personally identifiable is information that cannot readily identify a particular person such as cookie and log data, including IP address, browser type, browser language, web request and page views.

This policy does not apply to the practices of companies that WATW does not own or control, or to persons that WATW does not employ or manage.

 

2.            INFORMATION COLLECTED

 

We collect non-personally identifiable information about you in a number of ways, including tracking your activities through your IP address, computer settings or most-recently visited URLs.  Information concerning your computer and software is automatically collected and may be shared with other WATW website(s) and business partners or affiliates, including your IP address, browser type, domain names, access times, referring website addresses, and visits to third party websites from WATW’s Website(s).  We may also ask you to provide certain non-personally identifiable information about yourself, such as your age, household income, buying preferences, etc.  Information concerning your computer hardware and software is automatically collected and may be share with other WATW Website(s).  We do not collect any personally identifiable information about you unless you voluntarily submit such information to us, by, for example, filling out a survey or registration form.  The types of information that may be requested include your name, address, e-mail address, and telephone number.

WATW also collects information about your transactions with some of our business partners, including information about your use of the products and services that we and business partners offer.

3.            USE OF INFORMATION

In general, we will only use the information you provide to us for the purpose for which such information was provided.  We may also use this information to deliver to you information about our company and promotional material from our business partners, trend analysis, pattern detection, and site administration.  Your information may also be used to contact you when necessary and may be shared with other companies that may want to contact you with offers consistent with your stated preferences.  Non-personal demographic and profile data is used to tailor your experience at our site, showing you content we think you might be interested in.  This information may also be shared with third parties to customize the advertising and content you see and to improve our services.

The collection of your e-mail address, name, and address during account registration enables WATW to send you any requested newsletter(s) or to send you requested mailings or offers.  Users may opt-out of receiving future mailings from WATW by following the instructions set forth in the opt-out section below.  When you voluntarily enter a sweepstakes or contest, we request your e-mail address and other contact information in order to be able to contact you in the event you are winner of the sweepstakes or contest.

WATW sometimes hires other companies to provide limited services on our behalf, such as sending newsletters, providing customer services, and performing statistical analysis of our services.  We will only provide those companies with the information they need to provide us with such services, and we prohibit them from using that information for any other purpose.

WATW reserves the right to share personal information with its business partners, affiliates, and subsidiaries without your permission.  The vast majority of data collection from website visitors is used to assess the type of people visiting that website and to determine what content is most frequently accessed by those visitors.  This information helps the website owner improve its website by offering content that more specifically meets the interests of its website visitors.

WATW’s Website(s) reserve the right to disclose your personal information, without notice, if required to do so by law or in the good faith belief that such action is necessary to: (a) conform to the edicts of the law or comply with legal process service on WATW or the website; (b) protect and defend the rights or property of WATW or one of WATW’s website(s); and, (c) act under exigent circumstances to protect the personal safety of users of WATW, its Website(s), a public figure or the public.

4.            USE OF IP ADDRESSES

We use your IP Address to help diagnose problems with our server, and to administer our Website.

5.            USE OF COOKIES

 

When you view our Website, we might store some information on your computer.  This information will be in the form of a “cookie” or similar file.  We use cookies to deliver content specific to your interests and to prevent you from reentering all your registration data at each connection. We may also use cookies to collect product and purchase information from our business partners related to your use of our Website.  This information may be combined with other identifiable personal information (such as demographic and past purchase information) from our records and other sources.

We use an outside advertisement server company to display ads on our site.  These ads may contain cookies.  The advertisement server company may collect cookies received with outside banner ads.  We do not have access to information that would confirm the use of cookies by the advertisement server company.

6.            USE OF WEB BEACONS

 

WATW’s Website pages may contain electronic images known as web beacons – also referred to as single-pixel gifs – that permit WATW to count users who visited those pages and for other related website statistics (e.g., recording the popularity of certain website content and verifying system and server integrity).  Web beacons are not used to access your personal information on WATW’s Website(s); they are solely used to compile aggregated statistics concerning the use of the WATW’s Website(s).  Web beacons collect only a limited set of information, including a cookie number, the time and date of a page view, and a description of the page on which the web beacon resides.

7.            SECURITY

Our site has industry standard security measures in place to protect the loss, misuse and alteration of the information under our control.  While there is no such thing as “perfect security” on the Internet, we will take all reasonable steps to insure the safety of your personal information.

8.            OTHER WEB SITES; LINKS

Our Website contains links to other websites.  WATW is not responsible for the privacy practices or the content of such third party websites.

9.            CHOICE; OPT OUT

You may opt-out of receiving communications from us, by the following means:

• send an email to whataretheywearing@gmail.com

10.            PUBLIC FORUMS

This site makes chat rooms, forums, message boards, and/or news groups available to its users.  Please remember that any information that is disclosed in these areas becomes public information and you should exercise caution when deciding to disclose your personal information.  WATW encourages you to review the privacy statements of websites you choose to visit via hyper-links posted on this Website so that you can understand how those websites collect, use and share your information.  WATW is not responsible for the privacy policies or other content on third party websites accessed through WATW’s Website(s).

11.            CONDITIONS OF USE, NOTICES, AND REVISIONS

By visiting this website, you accept that your visit and any dispute over privacy is subject to this Notice and our terms & conditions, including limitations on damages, arbitration of disputes and application of the law of the State of California.  If you have any concern about privacy issues, please contact us as directed in this privacy policy.  This privacy policy applies only WATW’s Website(s) and not to any third-parties that may be accessed through hyper-links on this Website.  WATW reserves the right to occasionally update this privacy policy.  At such time, WATW will also revise the “last updated” date at the end of the privacy policy.  By visiting our Website, you agree to accept any changes made to this policy.  For substantial changes to this privacy policy, WATW will notify you by placing a notice on the Website.  We recommend that you periodically review this privacy policy.

12.            CONTACT INFORMATION

WATW welcomes feedback regarding this privacy policy.  If you have any questions about this privacy statement, the practices of this site, or your dealings with this website, you can contact us at whataretheywearing@gmail.com.

Privacy policy last updated on March 22, 2010.